
how to use our butters
Our butter blends can be used as moisture sealants for your hair and skin. Butters are best absorbed when hair is 50-70% dry.
Scoop out a small amount of butter into the palm of your hand and rub hands together.
Rub the softened butter throughout the hair and scalp. Add more as needed.
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hair types
Knowing your hair type is half the battle of figuring out the best products and regimen for you!

2A
Type 2a hair is slightly "S" waved hair that sticks close to the head. Type 2a hair tends to be fine in density. Although it does have a natural sheen, Type 2a waves usually lack volume and definition.
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Use sealants with lightweight tea tree or jojoba oil
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Refresh with a styling spritz that moisturizes and lessens frizz
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Use a gentle sulfate-free cleanser to get the most body for your waves
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Plop your freshly washed hair for more defintion
2B
In Type 2b hair, the wave usually forms throughout the hair in the shape of an "S" like Type 2a, but the hair sticks closer to the head. Type 2b waves might be slightly frizzier on the crown of the head, and tends to lose curl definition easily.
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Use a frizz-fighting cream-gel that doubles as a moisturizer and styler with hold
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Use a cleanser with citrus oils and honey to seal your hair's natural sheen
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Try a dry shampoo to quickly absorb excess oil from your scalp and lift your roots for the appearance of volume
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Do a protein treatment with mayo, egg, or greek yogurt to improve elasticity
2C
Type 2c waves are the coarsest of wavy hair patterns. They are composed of a few more actual curls, as opposed to just waves. Type 2c hair tends to be more resistant to styling and loses curl definition more easily than other textures--bantu knot-outs, roller sets, or twistouts might actually cause the hair to lose definition rather than promote it.but not soaking hair upside down after washing for more volume
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Diffuse wet, but not soaking hair upside down after washing for more volume
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Do the Praying Hands , a method with jojoba or argan oil for frizz-free moisture that won't weigh your hair down
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Scrunch styling product into your hair section by section to promote more curl definition
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Deep condition once every 2 weeks with a treatment containing avocado or egg protein
3A
Type 3a curls show a definite loopy "S" pattern that is well defined and usually springy. Type 3a curls have a circumference the width of a piece of sidewalk chalk. Generally, this hair type can be easily straightened or retexturized. Type 3a curls are more prone to frizz and losing definition than Type 2 hair.
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Use a pomade for updos or ponytails for light hold that won't weigh the curl down
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Twirl small sections of curls around your finger while hair is still damp to encourage definition
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Choose a daily and cleansing conditioner with rice amino acids
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Rake and Shake for natural frizz-free volume and definition throughout
3B
Type 3b curls are more voluminous and have a smaller circumference than Type 3a curls--the size of a Sharpie marker. Type 3b hair is not as shiny as Type 3a curls, and the texture can be coarse and dense.
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Use an anti-humectant (humidity blocking) styling cream or styling milk for less frizz but more definition
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Moisturize with lightweight but effective marula or sweet almond oil
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Refresh with a hair milk or spray leave-in to moisturize medium to high porosity curls
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Opt for a sulfate-free cleanser and silicone-free styler to encourage growth, prevent more dirt build-up, and ease the scalp cleansing process
3C
Type 3c curls resemble tight corkscrews and are approximately the circumference of a pencil or straw. Type 3c hair tends to be higher in density and coarser than type 2 or 3 hair, giving it more volume. Type 3c curls are finer in texture, though packed tightly together on the head.
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Gently enhance and safely stretch without heat using a twist-out, bantu-knot out, flexi rod set, or perm rod set
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Use a medium hold botanical gel that isn't harsh but provides definition
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Do a scalp massage after washing hair for natural volume lift while maintaining even curl pattern throughout
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Deep condition once a week for 30 minutes to retain elasticity and moisture
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4A
Type 4a is tightly coiled hair that has an "S" pattern. It has more moisture than Type 4b coils and has a visible curl pattern. The circumference of the spirals is close to that of a crochet needle. The hair can be wiry or fine-textured. It is usually fragile with high density. Type 4a hair has fewer cuticle layers than other hair types, which means it has less natural protection from damage.
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Co-wash with a moisturizing sulfate-free cleanser
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Clarify your scalp with shampoos containing tea tree or jojoba oil
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Use thicker natural emollients like mango and shea butters to maximize your wash-and-go, twist-out, or bantu knot-out style after washing
4B
Type 4b strands have a "Z" shape and a less defined curl pattern. Instead of curling or coiling, the hair bends in sharp angles like the letter "Z." Type 4b hair is tightly coiled and can feel wiry to the touch. Type 4b hair can range from fine and thin to wiry and coarse with many strands packed densely together. This hairtype often experiences shrinkage up to 75% of its actual hair length. Type 4b coils can hold altered styles well in comparison to Types 2, 3, or 4a hair.
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Practice the LOC or LCO Method to keep coils moisturized
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Pre-poo with coconut oil or castor oil to help retain natural oils in your scalp
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Create a heat-free style on stretched hair with perm rods, Curlformers, or flexi rods for maximum definiton and less frizz
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Use a t-shirt or microfiber towel to dry hair after washing; terry cloth will strip its natural moisture and cause tension on the strands
4C
Type 4c hair is composed of strands that will almost never clump without the use of styling techniques. Type 4c hair can range from fine, thin, soft to coarse with densely packed strands. Some say Type 4c coils look identical to 4b except that the curls are tightly kinked with less definition. Tighter coily hair can shrink more than 75%.
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Use a creamy humectant as a leave-in to maximize protection from the elements
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A curl defining custard or gelee can stretch the coil safely for twist-outs and braid-outs
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Cover your hair at night with a silk or satin cap to protect your hair and prevent breakage
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Use a detangling co-wash with slippery elm or marshmallow root
Accordion Technique--Wash n’ Go technique to produce well formed, highly-defined coils/curls; this is achieved while tilting head with hair soaking wet, then apply curling cream/curl gel, then put hair in palm and press into scalp
ACV (Apple Cider Vinegar)--when diluted with water ACV can be used to restore pH balance of the hair; works to close the hair’s cuticles, making it less frizzy and increase shine; ACV rinse: mix ¼ cup ACV and 2 cups water
Afro--very popular natural hairstyle, often referred to as a ‘fro; typically requires picking the hair into a rounded shape around the head
Baggy Method--apply moisturizer and cover hair with plastic bag or shower cap to trap body heat for expedited product absorption into hair’s cuticle; helps to reduce breakage, split ends and dryness
Banding--styling technique used to prevent shrinkage; gather hair into ponytail, secure using elastic bands, one after the other all the way down near the ends; leave bands in for a period of time, or until the hair air dries
Bantu Knots--hairstyle created by twisting sections of hair and wrapping them into neat knots; can be secured with bobby or hair pin
BC (Big Chop)--cutting off portions of relaxed hair during the transition process
Bobby or Hair Pin--type of hair pin, usually metal or plastic, used to simply hold hair in place or for an elaborate hairstyle
Bonnet/Scarf--used to preserve a hairstyle or curls, and protect the shape, while also avoiding breakage due to friction between hair and cotton; suggested to use silk or satin bonnet/scarf
Braid Out--a hairstyle created by three strand braiding on wet or damp hair; after hair is dry, the braids are carefully released and styled, giving hair less body b/c it stretches the hair more; works well on shorter hair
Breakage--when hair breaks due to manipulation and/or excessive dryness; can be reduced by limiting manipulation with heat tools, styling, washing, chemical processing, and increasing moisturizing frequency
Carrier oil--also known as base oil; used to dilute essential oils that, when used on their own, may irritate or burn the scalp or skin; common carrier oils are olive, grapeseed and Vitamin E oil
Clarify--cleansing process to thoroughly remove buildup of oils, styling products, environmental elements and chlorine; can be done using clarifying shampoos, bentonite clay mixes or baking soda
Clumping--happens when strands of hair gather together (“clump”) to form bigger, chunkier curls or coils
Cocktailing--mixing and matching of several different product and/or raw ingredients to create a specific style, or achieve the ideal curly hair goal
Coily--term used to describe natural, textured hair type 4
Co-Wash--short for conditioner wash; practice of cleansing the hair using conditioner in place of shampoo
Coconut Oil--ingredient derived from coconuts; quickly and deeply penetrates the hair shaft; rich in vitamins and minerals that nourish, tame frizz and leave hair with a brilliant shine. Great for hair, body and face.
Cornrows--hair intertwined closely to the scalp using braiding techniques that may involve three or more sections of hair
Crown--center region of scalp atop of head; tends to be more sensitive, especially to those considered tender headed
Deep Condition--thick products formulated with ingredients that moisturize, strengthen and/or provide damage-repair to hair; applied right after cleansing, penetrating the hair for 15-30 mins using with mild heat
Density--measure of how closely individual strands of hair are packed together on your scalp; ranges from low to high
DIY (Do it Yourself)--taking control of the ingredients that go into your hair products by making them at home
Dusting--slight trimming of hair about ¼ inch or less; amount trimmed is so small that it appears as dust; typically done between full trims
Edges--hair around hairline, including “baby hairs”, which are sometimes styled into elaborate designs; women take extra care around their edges as they have a tendency to break off easily causing hair loss on the hairline
Essential Oil--potent liquids derived from flowers, grasses, fruits, leaves, roots, trees or plants; known for their healing properties and aromatic scents; known to nourish the hair and scalp; suggested to dilute with a carrier oil because of potency
EVOO (Extra Virgin Olive Oil)--used as a natural hair care product for shine/sheen; one of the few oils that penetrate the hair shaft; considered a natural sealant that locks in moisture inside hair shaft; can be used to pre-poo, deep condition, oil rinse and seal
Flat twist--technique where the hair is two-strand twisted flat into scalp, in cornrow fashion
Fluff--use of fingers or a hair pick to add volume and shape to natural hair
Frohawk--hairstyle where the sides of an afro are flattened to the scalp, either by smoothing/pinning or shaving; center of hair is left high and free, in the shape of a distinct Mohawk
Hair Goals--phrase used when one girl sees another with absolutely perfect hair/hair style
Holy Grail--tried and true product that has achieved good results and one remains loyal to
Humectants--another word used for moisturizer; product that adds moisture to the hair; humectants in hair products help draw moisture from air into hair shaft
JBCO (Jamaican Black Castor Oil)-- Is a humectant with a thick consistency which contains fatty acids to nourish the hair and prevent dry scalp. Dry, damaged hair and constant manipulation from styling can impede hair growth and even cause hair loss. Jamaican Black Castor Oil has gained popularity over the recent years for it’s growth benefits for both hair and eyebrows.
Jojoba Oil--non-greasy, moisturizing hair oil most similar to the sebum produced by sebaceous glands in your scalp
Leave-in--conditioner is a lightweight, watery product that is formulated to add moisturising properties to the hair without the buildup of a regular conditioner; product can be applied to hair with no need to rinse out
Length Check--technique performed to stretch, measure and record the length of the hair in the five major sections: front, back, right side, left side, crown
Tip 1: Pick the right tools for the long haul. Use the same marked shirt for every length check; if using a tape measure make sure you have help--a second set of hands can hold the measure while you hold your hair in a stretched state.
Tip 2: Have at least 2-3 points of reference. Hair grows at different rates on different areas of your head. Having multiple references or checkpoints for your length will help you keep things into perspective.
Tip 3: Always grab the same areas. This assures that you have consistent points of reference for photos.
Tip 4: Avoid angles. Try to keep head straight in order to be as accurate as possible.
Tip 5: Don’t do a check too often. Most hair grows between half an inch to an inch each month. Wait at least 3 weeks between checks so you don’t become discouraged--but once every 30 days is ideal.
LOC Method--method stands for applying product in the following order: LOC--liquid or leave-in conditioner, oil and cream; this ensures long-lasting, moisturized hair in between wash days by locking in moisture due to it’s layering process with the last step making it great for natural curls to pop
LCO Method--method stands for applying product in the following order: LCO--liquid or leave-in conditioner, cream and oil; this ensures long-lasting, moisturized hair in between wash days by locking in moisture due to it’s layering process with the last step making it great for relaxed hair to shine
Manipulation--the ways in which you handle your hair; the less you manipulate your hair, the less breakage you will have
Moisturizer--product that includes humectants to attract and hold water molecules from the environment
Naturalista--someone who wears their hair with pride, the way that it grows naturally out of their scalp
No Heat--styling hair over a period of time without using a flat iron, blow dryer or curling iron; without these tools, hair can be refreshed, rejuvenated and restored for healthy hair looks
Paraben--preservatives commonly used in cosmetic products
Pineapple--to gently gather hair atop crown with a hair tie to preserve curls for second day hair; also provides some stretch to hair
Plopping Method--method includes wrapping wet hair in t-shirt or microfiber towel, while bending at the waist, in order to quickly but gently absorb excessive water that would drip otherwise; performed after cleansing, conditioning and/or applying a liberal amount of styling gel or cream
Porosity--the measure of how easily your hair is able to absorb and hold moisture, and chemicals; varying degrees of porosity, most common are: high, medium, low
Pre-Poo (Poo)--applying oils, conditioners and other treatments to the hair prior to shampooing to enhance moisturization and conditioning during cleansing
Product Junkie--a person who buys a lot of different products and brands in the quest of finding the “perfect” ones for her hair
Protective Styling--a hairstyle that helps protect hair from dehydration and damage’ eliminating the need for manipulation (combing/brushing) and shielding against environmental exposure (sun/heat/wind/cold)
Protein Treatment--deposits protein structures on the hair’s cuticles in order to replace the protein that was lost through manipulation, chemical processing and aging; advised to incorporate into regimen only once a month
Raking--creates perfectly defined curls by applying liberal amount of product to wet, sectioned hair and then using fingers in a raking motion from root to tip, to detangle and smooth; when fingers reach hair’s end, shake at the wrist to encourage curl formation
Reversion--when your straight hair reverts back to it’s naturally curly state
Sealant--something that seals moisture into the hair shaft; can be different types of oil, and certain alcohol free/silicone free gels
Set (Rod/Sponge)--heatless method of stretching natural hair, as well as a protective style; using flexi-rods or sponge curlers to set wet or blown-out hair; great for achieving voluminous curls without the use of heat
Shedding--very normal, when hair fills your brush or comb with long strands; one can she up to 200 strands a day, more depending on stress level and health; when hair is not manipulated for a period of time you may experience shedding at a higher number
Shingling--Wash n’ Go style applying a liberal amount of curl cream and curl gel, section by section to clean, very wet hair; each section is smoothed downward between thumb and forefinger, from root to tip
Silicone--also known as “cones”; a synthetic compound found in many conditioners ad gels; acts as as sealant for hair, but does not allow more moisture to get into the hair shaft, creating product buildup; can usually be removed by using sulphates/sulfates, found in many drying shampoos
Silk Press--upgraded version of a traditional press and curl; flat iron is warmed and then used to get hair straight, shiny, silky, soft and gives hair a lot of body and movement, with the help of hair product such as a light oil
Slip--term referring to how easy it is to detangle; good amounts of slip in conditioners make it easier to separate curls, specifically when wet
Spray Bottle--natural hair necessity used to rehydrate dull curls, allowing you to shape, moisturize and stretch hair without soaking or re-wetting the whole head; spritzing the hair with water is the best way to refresh your curls in between washes (great for 2nd day hair as well)
Steam Treatment--this treatment is beneficial as the heat aids in hydrating dry hair leaving your parched tresses happy; steam lifts the hair cuticle allowing your treatments to penetrate deeply into the hair shaft helping to heal damaged hair; the moist heat also encourages blood flow to circulate, promoting hair growth
Sulphates/Sulfates--what cause many shampoos to create a bubbly lather; they strip hair of of its natural oils and cause curls in particular to become dry and frizzy
“The Kitchen”--phrase used to describe the tangled/knotted hair at the base of a woman’s head
Transitioning--can be referred to as “going natural”; process where one’s natural/textured hair is allowed to grow in, while previously chemically treated hair is trimmed off in stages or a “big chop” is done
TWA--Teeny Weeny Afro; this refers to a relatively compact afro; many women have a TWA after they big chop to start their natural hair journey
Twist Out--a hairstyle created by two strand twisting on wet or damp hair; after hair is dry, the twists are carefully released and styled, giving hair more body b/c the hair is stretched more; works well on slightly longer hair
Two Day Hair/2nd Day Hair--hair that looks good enough to wear the day after wash day; revive and refresh with a misting of water or a little product
Virgin Hair--chemically unprocessed human hair, not altered by dyes, perms, bleaches or harsh washes
Wash Day--a day of the week that a natural girl washes her hair and is a crucial part of maintaining clean hair, and preventing tangling and matting; this process includes detangling, washing, styling and using products to maximize moisturization and shine
WnG--Wash n’ Go; relatively quick and easy natural hair styling; on clean and conditioned hair curls/coils are defined with gel or styling cream and then left to air dry.

knowledge for naturals
Take a crash course in natural hair lingo with all these tips and tricks!